About Me
The Heart Behind The Pure Company
As a qualified naturopath, my passion lies in helping people feel their best, naturally. I created The Pure Company as a space where wellness feels less overwhelming and more empowering, a place where you can trust that every product, every recommendation, and every word of guidance is rooted in real care and integrity.
There’s so much noise out there when it comes to supplements and health advice. I know how confusing it can be to know what’s actually right for your body. That’s why I started this business, to help you cut through the clutter and make confident, informed choices that truly support your health.
My journey into naturopathy has been deeply shaped by the people and places that taught me far beyond what I could learn in textbooks. While studying, I had the joy of working in a health food store with the most supportive team — people who never hesitated to help, answer questions, and make the knowledge from uni finally click. It was there I learned the real value of connection: lovely, kind customers who trusted me enough to ask questions, listen to my advice, and allow me to guide them through decisions about their health and product choices. That experience meant everything to me.
I also spent time working in a pharmacy, where I gained insight into the pharmaceutical world — understanding the medications many of us rely on, the benefits they offer, and the side effects they may come with. That knowledge has helped me so much in clinic, allowing me to better support my patients by truly understanding their current treatment landscape and how natural medicine can complement it safely and effectively.
One of the most transformative experiences was working in a naturopathic clinic surrounded by experts who were more than colleagues — they were mentors, teachers, and my biggest supporters. The clinical knowledge and confidence I gained there shaped the naturopath I am today and deepened my passion for personalised, evidence-based care.
At The Pure Company, I’m not here to sell you a shelf full of products. I’m here to walk beside you, to educate, support, and gently guide you toward the choices that genuinely make a difference. Because wellness shouldn’t feel complicated. It should feel good, aligned, and full of possibility.
With love and care,
Nadine Youssef BHSc
Founder of The Pure Company
At The Pure Company, all of our naturopathic consultations are conducted online, so you can access expert support from the comfort of your own home, no matter where you are in Australia. Below is a breakdown of how we work together to help you feel your best.
Discovery Call
This Discovery Call is the first step in your health journey. This free Discovery Call is a chance for us to chat about what’s going on for you, your health goals, and how I might be able to support you. No pressure, no commitments. Just a warm, friendly conversation to see if we’re the right fit to work together.
Initial Naturopathic Consultation | 60–75 minutes
$210 investment
Your first consultation is an in-depth, personalised health assessment designed to uncover the root cause of your concerns. We’ll take the time to explore your complete health picture, including:
- Your current symptoms and health priorities
- Medical History (personal & family)
- Diet, Lifestyle, Stress levels, environment
From there, we work together to create your tailored treatment plan. This may include dietary and lifestyle advice, targeted supplementation, and any recommended functional testing. You’ll receive your full treatment plan via email within 24–48 hours, outlining clear steps to start your journey to better health.
Extended Follow-Up Consultation | 45 minutes
$150 investment
This consultation is ideal if:
- need to review recent test results
- Its been more than 4-6 months since your last appointment
- You're ready to dive deeper into your health progress
We’ll review your current treatment plan, address any new concerns, and adjust your approach to keep you on track.
Standard Follow-Up Consultation | 30 minutes
$120 investment
These ongoing sessions help keep your health goals within reach. Recommended every 4–6 weeks, these appointments provide an opportunity to:
- Monitor your progress
- Interpret test results
- Refine your treatment plan
- Troubleshoot any challenges
As your health improves, the frequency of these sessions can gradually reduce
Acute Consultation (Phone Only) | 15 minutes
$55 investment
For those unexpected moments when you need quick, targeted support — think colds, flus, minor infections, or urgent supplement refills. Acute consults are available for both new and existing clients.
They’re also perfect for pre-travel supplement prep — because no one wants to meet Bali belly on holiday!
Please note: Acute consults are brief and do not include a written treatment plan. For more comprehensive care, please book an Initial Consultation.
My Approach
At The Pure Company, we’re here to flip the script on confusing health advice and band-aid fixes. Sure, you could mask your symptoms with another quick-fix or keep guessing what supplement your body might need… but we believe your health deserves better (and so do you).
Naturopathic medicine isn’t about handing you a magic pill and sending you on your way. It’s about zooming out, digging deeper, and understanding why your body is waving those red flags in the first place. We focus on supporting your body’s natural ability to heal - with a little help from targeted nutrition, lifestyle tweaks, quality supplements, and sometimes, good old-fashioned self-care.
Look, if your body came with an instruction manual, you wouldn’t be here. But it didn’t - and that’s where we come in. As your naturopath, my job is to help decode your symptoms, connect the dots, and guide you back to feeling like your best self (or maybe even better than that).
But let’s keep it real - I can’t do the work for you. You’ll need to be open to making some changes, whether that’s swapping the 3pm sugar hit for something more nourishing, slowing down your stress levels, or finally figuring out what’s going on with your hormones. Together, we’ll create a plan that makes sense for you - no extremes, no overwhelm, just real progress.
At The Pure Company, we believe good health isn’t just about treating symptoms - it’s about understanding the whole story behind them. My approach focuses on uncovering the root cause, supporting your body’s natural resilience, and empowering you to take control of your well-being.
This isn’t about restrictions or unrealistic wellness trends. It’s about practical, tailored advice, real conversations, and sustainable change. Your health journey should feel empowering - and a little fun - because when you feel supported, progress follows.
Your Questions, Answered
ONLINE CONSULTATIONS
Good news! improving your health doesn’t require sitting in traffic or finding parking. At The Pure Company, all of our naturopathic consultations are 100% online, so you can access expert support from the comfort of your own home - no matter where you live. All you need is a stable internet connection (and maybe a cup of tea).
Once you book your appointment, you’ll receive a confirmation email with two important things:
- Your New Patient Intake Form - this helps me get to know your health history before we chat.
- A private Zoom link for your consultation - easy to access via your computer or phone.
We’ll meet via Zoom video call, which is free to use. If you’re using a smartphone, I recommend downloading the Zoom app ahead of time so everything runs smoothly. Just make sure your camera and audio are working - this way, we can chat properly and I can get a full picture of how to best support you.
Prefer to chat over the phone instead? No problem - just let me know when booking, and we’ll arrange that.
At the end of your consultation, I’ll walk you through your personalised treatment plan, explaining the next steps clearly so you feel confident moving forward.
Within 24–48 hours, you’ll receive your full written treatment plan via email, including:
- Your tailored supplement recommendations
- Dosages and clear instructions
- Dietary and lifestyle suggestions
- Referrals for any relevant testing
Every plan is designed specifically for you - no generic advice, no one-size-fits-all approach. Just real, actionable steps to help you move towards your health goals.
PATHOLOGY TESTING
ometimes, getting to the root of your health concerns requires a little extra investigation - and that’s where testing comes in.
If I believe additional testing will give us clearer answers, I may provide a referral letter for your GP. They can order standard pathology tests through Medicare, which are often bulk billed. This can be a great option to keep costs down while still gathering essential information.
I can also organise private pathology testing, though please note, these won’t be covered by Medicare. If this is the best option for you, I’ll explain the process and any associated costs upfront so there are no surprises.
In certain cases, we may explore functional testing. These tests can provide deeper insight into what’s happening inside your body, especially if standard tests haven’t given us the full picture.
I’ll always discuss testing options, pricing, and whether they’re necessary based on your unique situation. No unnecessary tests, no guesswork - just clear, informed decisions to help you feel your best.
PRESCRIPTION
Liquid Herbs — Your Personalised Herbal Prescription
If your treatment plan includes liquid herbs, we’ll chat about that during your consultation. Herbal tinctures are completely personalised blends, crafted to target your specific health concerns and support your goals.
As always, I’ll provide clear recommendations and explain exactly how your prescribed products can support your health journey - but the decision to purchase is entirely yours. You choose how much or how little you invest based on what feels right for you.
I only recommend practitioner-only supplements and high-quality products that I trust, have used with past clients, and know can deliver real results. No supermarket guesses, no gimmicky wellness trends - just targeted, evidence-based products designed to support your unique health needs.
I work with trusted online dispensaries that stock a wide range of prescription-only products, including therapeutic-grade herbs, nutritional supplements, and medicinal foods. This gives us the flexibility to personalise your treatment plan without being limited to what's sitting on a shelf.
